NEUTRALIZE CUSTOMER COMPLAINTS QUICKLY – IT’S IMPORTANT
One of the things that professionals are lightning fast on is that they know the power of speed, especially when it comes to customer complaints. They do not need to be told to handle customer complaints quickly and with a positive attitude. They do this as a matter of urgency. They understand how important to strive to preserve their relationship with the customer instead of the company’s immediate profit from them.
A neutralized customer complaint will reward you with repeat sales and referrals instead of punishing you by telling everybody they know about their unhappy experience . . . in turn, causing you to lose additional future customers.