MODERN SALESPEOPLE JUST WANT THE EASIEST WAY TO SELL
I quickly learned that modern salespeople, the ones that are being spoon-fed by their employers, who also provided them with books, CD’s, training and external seminars, were the same ones that were anxious to learn the latest selling concepts or the newest closing techniques, so they could turn (what was already an easy work life-style) into an easier work life-style.
Guess what. That oasis didn’t exist around 25 or 30 years ago, and it definitely doesn’t exist today.
THEY BELIEVE THAT CLOSING IS WHAT THEY NEED TO IMPROVE ON
What today’s modern average seller is yet to understand, is that the ability to close is not a survival issue. Having the ability and knowledge necessary to ensure that a sale is made is the only issue worth considering.
But they go off on tangents on the mistaken belief that their employers do not want to pay salespeople for sales calls that end in “No” or “Maybe”. And that’s why they believe that there is a simple way to get a “Yes” on every call. But that couldn’t be farther from the truth.
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